CEO Change Your Logo

Effort: 10 min

+10 Points


(1) $100 gift card winner

Imagine convincing your favorite company to change its logo to an emoji! You'll want to write an email to the CEO to try to convince them to make this big change. You'll need to explain why an emoji would be a more effective logo and suggest a new slogan that complements it. Think about how emojis are simple, fun, and universally understood, making them potentially powerful branding tools.

Your Task:

  1. Compose Your Email: Write a brief email introducing yourself and why you love the company. Explain why an emoji could enhance the brand, particularly appealing to younger customers.

  2. Suggest Changes: Propose a specific emoji that captures the company's spirit and recommend a catchy new slogan that aligns with this modern, visual approach.

  3. Justify Your Ideas: Provide clear reasons these changes would benefit the company, such as making the brand more relatable and memorable.

Tips for Your Email:

  • Keep it Short: Make your points concisely to respect the CEO’s busy schedule.

  • Stay Professional: Maintain a respectful and polite tone throughout.

  • Be Convincing: Support your suggestions with solid arguments, possibly mentioning trends or success stories from other brands.

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