Marketing
Skillbuilder:Problem Solving

Tech the Vote [Re-Post]

Effort: 10 minutes
Earns

+10 Points

Winner

(1) $100 gift certificate

skb-tech-vote

We're re-opening this Skillbuilder since many were away on holiday break.

In this Skillbuilder, you will explore innovative ways to use technology (such as social media) to engage young voters and encourage them to participate in the electoral process. Your ideas could make the difference!


Steps:
1. Research Tools and Platforms (3 minutes): Spend a few minutes researching online tools and social media platforms that are popular among young people. Focus on platforms like Instagram, Twitter, Snapchat, and TikTok. Pick one of these (or a different technology) and explain why you chose it to reach the most young people between the ages of 18 and 22 (young voting age).

2. Create Engaging Content (4 minutes): Choose one platform from your list and draft a short piece of content that could encourage young people to vote. This could be:

  • An Instagram post with a catchy infographic on the importance of voting.

  • A TikTok video script that uses humor or popular trends or dances to spread the message about voting.

  • A Twitter/X thread that breaks down how to register to vote and find polling locations.


3. Share and Engage (3 minutes): Although you won't actually post the content in this activity, outline how you would share it to reach a wide audience. Consider tagging influencers or organizations that could help amplify your message. Write down two steps you'd take to engage your audience and encourage shares, likes, and comments. For example:

  • Encourage followers to share their voting experience using a specific hashtag.

  • Ask a question at the end of your post to spark discussion.

  • Offer a reminder or countdown to registration deadlines and Election Day.

Summary: Choose one platform to reach young voters, draft a piece of content for that platform that encourages young people to get out and vote, and share two steps you’d take to get people to interact with your content online.

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