Game Changers: Tech that Transforms Sports

Earns

+400 Points

Winner

$10000

Get ready to level up your game! In this KnoPro Challenge, you’ll explore how technology is transforming the entire world of sports, from smart wearables that track player performance to AI-powered tools that enhance fan excitement and connection. Today’s athletes and fans benefit from innovations that make sports faster, safer, more interactive, and more immersive. Your mission is to create a new product, a business idea, or a marketing campaign that uses technology to enhance the sports experience for players and fans. You’ll address the question: 

How might technology be used to help athletes and fans? 

This Challenge runs from Feb. 23rd through March 29th, 2026

Prizes: 1st Place: $5,000 🥇| 2nd Place: $3,000 🥈| 3rd Place: $2,000 🥉 | Please note: For team entries, prize amounts will be divided equally among team members.


Sports
Game Changes Image
Lenovo Logo - Red
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Skills you'll develop

  • Collaboration
  • Communication
  • Problem Solving

Overview

Welcome to Game Changes: Tech that Transforms Sports

Learn what the Game Changers: Tech that Transforms Sports is all about. You'll be addressing the question: How might technology be used to help athletes and fans? Get ready to wow the Lenovo judges with your pitch video and win $$$. Good luck!

KnoPro How-To

Watch an overview of KnoPro before you get started.

KnoPro Overview

What's KnoPro? How does it work? What do I do? Watch the video and find out before you dig in to the Challenge.

Get to Kno the Process

Before you get started you might be wondering how this works. KnoPro Challenges are divided into five phases. These steps are designed to help you explore the problem and develop a solution. Select the + buttons to learn about each phase.

Three Approaches: Your Choice!

One important part of The KnoPro Challenges is choosing the type of solution you plan to create (in a group or solo) and ultimately pitch to the judges. Check out an example of each of your choices: a product idea, a new business concept, or a marketing campaign. You can also get inspiration from all the winning projects.

Flip the cards to help you decide which approach you may want to take. Later in the Challenge, you'll choose ONE approach.

Product

Product Idea

Product Idea

Get creative and come up with a new product idea that addresses the problem. This might be an app, a game, or a consumer product, for example. The possibilities are endless! You’ll write a design brief to plan your product, and ultimately create a “prototype” to pitch to the judges.
Business

Business Concept

Business Concept

Imagine a unique business idea that addresses the problem. This might be a for-profit or non-profit venture, an online platform, or an in-person experience/pop-up shop, for example. The possibilities are limitless! Write a business plan, and then create a fun way to share your business idea with the judges.
Marketing (1)

Marketing Campaign

Marketing Campaign

Design an exciting and catchy marketing campaign that addresses the problem and inspires people to act! The campaign might be a viral social media video, a series of emails, or a live event, for example. You’ll write up a marketing plan and then create some "assets" and pitch your idea to the judges.

KnoPro Tools to Help You

icon student

Student KNOtebook

The Student KNOtebook is a tool to help you keep track of your research, thoughts, and ideas. While you don't have to use this optional tool, it's a helpful way to stay organized. Throughout the Challenge, keep an eye out for KNOtebook hints and suggestions to record in your KNOtebook.

To get started, make a copy of the Student KNOtebook slides or use the PDF Version

mentor feedback

Get Help from Mentors

Want some extra help? Real professionals, who created the Challenge, are standing by to answer your questions, hear your ideas, and give you feedback! They want to help you win the Challenge!

You might ask a question about the topic, or you might ask how you could improve your solution, or you may want to show your video pitch to them, etc.

STUDENTS: ACCEPT THE CHALLENGE!

Get ready to learn about how technology is reshaping sports for both players and fans.